Metal packaging europe


Metal Packaging Europe gives Europe’s rigid metal packaging industry a unified voice, by bringing together manufacturers, suppliers, and national associations. They proactively position and support the positive attributes and image of metal packaging through joint marketing, environmental and technical initiatives. MPE approached us to create a short video that explain this to the outside world in a clear and exciting way. 



Our storyboard showed the client how key imagery and copy would be translated onto the screen. Once our storyboard received the green light, we started illustrating our asset library. Great attention and focus was placed on creating a style that was both fun & professional whilst remaining true to existing brand guidelines.


the result


Beautifully created assets, become more beautiful in motion. Beautifully created motion, becomes more beautiful with sound. Check out the finished motion story below!